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Company

Calcium+Company · 1 day ago

SVP/ VP, Strategy

Philadelphia, PA

Full-time

Onsite

Senior Level, Lead/Staff, Director/Executive

10+ years exp

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AdvertisingHealth Care

Comp. & Benefits

H1B Sponsor Likely

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Responsibilities

Oversees strategic direction for multiple brands and groups; leads strategy team to actively shape team goals and objectives, contribute to timelines and planning exercises, and solicit the best thinking from cross-disciplinary team leaders

Engages agency teams, partners, and clients in unique facilitated discussions, bespoke workshops, and exercises in support of brand initiatives

Identifies and shapes relevant trainings or tools, frameworks, and resources to improve our work in partnership with department and agency leadership

Identifies and develops unique, provocative narratives and opportunities to advance the department and agency’s agendas

Actively leads new business teams regularly in pitch work and organic opportunities

Foster an environment of curiosity and learning within the department and agency, including mentorship and direct management of multiple team members

Ensures project scopes and resources are allocated appropriately, including staffing plans and structures

Regularly solicits, engages, and reviews potential vendors and partners for market research, insights and competitive intelligence, freelance support, and more, to the benefit of potential and future agency needs

Develops full understanding of the background and foundation of our client’s products or brands

Maintains a watchful and discerning eye on key competitors, trends, and movements in the market to keep our teams (and clients) up to speed on major challenges or opportunities

Defines clear target audiences through rich personas and distinct segments as needed

Discovers and crafts sharp, fresh, and actionable insights about the category and consumer context in which our brand operates

Articulates and develops clear, thoughtful journeys for each audience, including significant touchpoints and opportunities for the brand

Informs and reviews all creative manifestations of the brand, shaping strategic direction through POVs, briefs, and presentations

Navigates market research and collaborate on brand building blocks like positioning, vision and values, personality, and more

Collaborates with analysts and SMEs to define key performance indicators (KPIs) and measure success in market, informing optimizations as needed

Leads collaborative agency efforts to develop tactical programs and annual plans, communications calendars, and content strategies/matrices

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Strategic LeadershipBrand StrategyMentoring teamsOnline collaboration toolsData analyticsMarket researchSEO/SEMRelationship managementCustomer ExperienceUser ExperienceSocial mediaContent strategyMicrosoft OfficeKeynoteGoogle AnalyticsAdobe AnalyticsNeuroscienceCognitive reasoningSociologyPsychology

Required

10+ years in a strategy role, with at least 6+ years leadership

Demonstrated cross-functional leadership and interpersonal skills

Experience mentoring or managing teams

Proficiency in Microsoft Office, Keynote

Proficiency in online collaboration tools such as Mural or Miro

Exceptional, unparalleled, and adaptable communications and storytelling skills in a variety of formats, from POVs to pitches

Experience with data analytics, including Google Analytics or Adobe

Experience with additional resources and tools, such as DataMonitor, Meltwater, Netbase Quid, GWI, SEM Rush, etc. to gather insights and direct client strategy

Experience leading market research

Knowledge and experience of integrated marketing disciplines, including mastery of at least one of the following: SEO/SEM, Relationship management (RM, CRM, PRM), Customer Experience (CX), User Experience (UX/UI), Social media, Content strategy

Goes above and beyond the job description and has the willingness to be flexible for the team, agency, and ultimately the work

Preferred

Background in healthcare or pharmaceutical marketing a plus

Supplementary knowledge or expertise beyond marketing in fields such as, but not limited to: Neuroscience, Cognitive reasoning, Sociology, Psychology, Market research, Storytelling, Entrepreneurship

Company

Calcium+Company

Calcium+Company is a full-service healthcare marketing business that focuses on creating strategic, creative, and tactical medical.

Founded in 2012

New York, New York, USA

51-200 employees

https://calciumco.com

H1B Sponsorship

Calcium+Company has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2023 (1)