City of Austin · 4 hours ago
Temporary - Public Information Specialist (Social Media Specialist) District 8 Council Office
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Responsibilities
Brainstorming, scripting, shooting, editing, and sharing digital video content for the Council Member’s social media accounts.
Collaborating with Council Member Ellis and her staff to develop video concepts and to refine content prior to sharing.
Participating in team meetings to maintain awareness of major issues before City Council, policy initiatives led by CM Ellis, and topics of interest to District 8 constituents.
Traveling as needed to shoot video of the Council Member, events and meetings, and other footage.
Helping grow the Council Member’s social media presence across multiple platforms.
Writes, plans, organize, direct, coordinate and edit articles for publication in a variety of forms, including electronic publication. Coordinates all aspects of production of marketing materials.
Performs media relations duties to include: media buying, news releases, and fielding questions from media. Performs public relations duties to include: public and school education, presentations, tours of public facilities, and requests for information from the general public.
Assists in the planning and development of advertising/promotional campaigns/strategies.
Provides event coordination services i.e., arrange facilities, contact media, invite all appropriate groups and individuals, etc.
Designs, researches, write and edit newsletters and releases for internal or external use.
Develops and updates intranet and internet web sites.
Produces public service announcements and videos and photography for promotional use.
Designs and maintains databases i.e., mailing lists, association & organization lists, etc.
Receives, investigates, and answers questions from external media and public. Serves as liaison for media and general public.
Conducts training of personnel regarding: how to communicate with the media, train external media on departments’ media standard operating procedures.
Qualification
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Required
Graduation with a Bachelor’s degree from an accredited college or university with major coursework in Marketing, Public Relations, Journalism, Advertising or related field
Or four (4) years of experience in developing and implementing programs of public information
Demonstration of your skills and experience in digital video content creation for social media is required
Preferred
Demonstrated experience in brainstorming, scripting, shooting, editing, and sharing digital video content for social media
Proficiency in creating digital video content that is compelling, visually appealing, and tailored to different social media platforms and target audiences
Ability to generate digital video content efficiently and with a regular rhythm
Ability to align content creation with a comprehensive social media strategy
Experience in analyzing content performance and growing social media accounts
Experience with Adobe Creative Suite or similar video editing applications
Ability to travel to more than one work location
Ability to maintain a courteous, professional manner in a variety of environments and settings, with a variety of individuals
Ability to work both independently and collaboratively with the Council Member and the District 8 team, with an openness to iteration after feedback