myGwork - LGBTQ+ Business Community · 3 days ago

VP-Director of Media Strategy and Planning

United States

Full-time

Remote

Director/Executive

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Responsibilities

Developing the strategic approach and leading all things media, including accurate budget control and the flow of media activity.

Leading all planning and delivery of integrated cross-channel media plans including both digital and traditional media.

Responsible for the full planning cycle from determining goals and objectives for media programs, developing budget recommendations, and modeling outcomes.

Leading a team of supervisors and planners in developing subsequent plans.

Working with the analytics team to align on a measurement plan.

Ensuring the team is delivering, optimizing, and achieving client goals accordingly.

Leading via education and example, pitching in and working with junior team members as both a mentor and a colleague.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Media StrategyBudget ControlCross-Channel Media PlanningDigital Media ProgrammaticDigital Media SocialTraditional Media TVTraditional Media PrintTraditional Media OOHAnalytics CollaborationClient Goal AchievementMentoring