411 Locals ยท 1 day ago
VP of Client Marketing Operations
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AdvertisingSEO
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Responsibilities
Drive our core objective of delivering a 4X ROAS for our clients by aligning teams, systems, and resources toward measurable client impact.
Implement key operational metrics and maintain real-time visibility into performance. Develop effective dashboards and scorecards to track campaign success, team progress, and ROI for every service offered.
Oversee daily operations to ensure teams execute efficiently and at scale. Act as a hands-on leader involved in critical workflows, troubleshooting, and quality control, ensuring consistent service delivery and client satisfaction.
Balance automation and human resources to enhance productivity and performance. Manage budgets, team workloads, and hiring practices to align with our operational goals and client needs.
Drive continuous process improvement to ensure seamless and scalable service delivery. Identify and remove operational bottlenecks, refine workflows, and integrate new service offerings with precision.
Lead diverse, cross-functional teams with a strong focus on communication, collaboration, and accountability. Foster an environment where teams align their efforts toward shared goals, enabling smooth transitions and consistent execution across all service lines.
Qualification
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Required
Extensive Experience in Marketing Operations: Proven track record in a senior operational role focused on driving ROI and managing large volumes of smaller-budget accounts, particularly in the U.S. service industry.
Agency Experience: Background in an agency environment, leading complex teams and managing a broad portfolio of digital services such as SEO, PPC, and inbound marketing.
Hands-On, Results-Oriented Leader: Ability to dive into day-to-day operations, troubleshoot challenges, and resolve issues swiftly to keep teams focused and productive.
Data-Driven Decision-Maker: Excellent analytical skills with the ability to make data-informed decisions that directly impact client outcomes and operational success.
Strategic Communication: Strong communicator who can drive cross-functional collaboration, motivate teams, and ensure alignment on key goals and metrics.
Company
411 Locals
411 Locals is a full service Internet advertising agency providing complete online marketing solutions to small businesses in the USA