LastPass · 1 day ago

Web Designer

United States

Full-time

Remote

Mid Level

$70K/yr - $90K/yr

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Responsibilities

Create exceptional user web experiences that prioritize the needs and behaviors of users and lead to desired business actions, such as purchases, sign-ups, or other conversions

Collaborate cross-functionally with product owners, scrum leads, content strategists, copywriters, developers, and organizational leaders in brainstorming and creating concepts end-to-end

Convey design ideas via sketches, storyboards, user flows, wireframes and prototypes that consider the entire user journey, from awareness to post-conversion, ensuring that every touchpoint optimizes the likelihood of conversion while maintaining a positive user experience.

Constantly test, analyze feedback and iterate on web designs via A/B testing, user testing, and other methods to refine designs based on real user feedback and performance metrics

Identify barriers to website conversion and creatively solve these problems with design solutions that align with both user needs and business objectives

Produce final high-fidelity designs and optimized assets, showing a strong understanding of design principles applied to our customer base and current design ecosystem

Enhance existing design systems to better align with brand style guidelines, product UX and web production needs as well as making it scalable and flexible to remove UX dependencies and friction in production velocity

Work closely with engineering and web publishing teams throughout the implementation cycle to help with user stories, specs creations, and design QA

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

UI/UX designResponsive designConversion testingFigmaAdobe CCUserTesting.comCross-channel collaborationAgile scrumMarketing SaaS productsMobile first designDesign principlesCustomer journey mapsService blueprintsUser experience flow diagramsFigma APIStable Diffusion

Required

Experience in the field of experience design with deep knowledge of UI/UX patterns, visual design principles, and best practices across all web touchpoints and form factors

Proven track record and portfolio of winning experience strategy and design case studies and that show how your work meets user needs, product requirements, and business goals.

Prior experience with marketing SaaS products for both B2C and B2B

Skills in responsive design or mobile first design - attention to detail across many breakpoints for a consistent experience

Experience in conducting cross-channel collaboration and driving UX web strategy in large organizations with multiple stakeholders

Familiarity working in an Agile scrum environment and its associated principles

Experience with conversion testing and landing page/funnel optimization via interactive prototypes, customer journey maps, service blueprints, and detailed user experience flow diagrams

Proficiency with Figma, Adobe CC, UserTesting.com

Data-driven mindset

Preferred

Experience working with Stable Diffusion or similar AI image generation technologies, with the ability to integrate brand-specific parameters into the design process.

Knowledge and experience with Figma API that allows developers seamlessly integrate design elements from Figma directly into a website or application built with a headless CMS architecture