CNO Financial Group · 12 hours ago
Worksite Broker Campaign Strategist - REMOTE for US Based Candidates
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Financial Services
No H1B
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Responsibilities
Serve as primary accountable party for partnering with sales and account management to ensure new campaigns and related creative assets are developed, approved for use, and delivered within established timelines.
Create and submit campaign briefs, route drafts to appropriate reviewers and approvers, facilitate edits and iterations through to final approval.
Evaluate holistic needs of campaigns to drive a cohesive experience across the customer journey, as well as across channels and campaigns.
Utilize strong analytical capabilities to recommend improvements across the broker customer journey.
Be a change agent and advocate for new ways of engaging prospective and existing brokers, thinking creatively to identify new opportunities.
Work with Sales Enablement team to evaluate campaign effectiveness and offer proactive suggestions to improve overall campaign results.
Effectively communicate strategic and tactical considerations to diverse stakeholders and members of leadership.
Qualification
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Required
Bachelor’s degree in Business, Marketing, Communications, Organizational Change, or equivalent work experience.
3-5 years of experience in a communication/campaign role in employer benefits or healthcare insurance industry.
Exhibit exceptional organizational and process or project management expertise.
Demonstrate critical thinking and problem-solving skills.
Possess a strong knowledge of marketing principles and practices, including digital and direct marketing.
Be a self-motivator and have a roll up your sleeves, hands-on mindset to execute on campaigns.
Work independently with moderate guidance in a matrix environment.
Communicate excellently in both verbal and written forms, including the ability to synthesize complex employer benefits and insurance concepts and information.
Adapt comfortably to a paperless environment, using digital tools to document, organize, and move work.
Be proficient with Microsoft Outlook, Word, Excel, PowerPoint, Teams, and Internet-based applications.
Have familiarity with marketing automation tools, preferable Salesforce Account Engagement (formerly Pardot).
Preferred
Master’s degree in Business, Marketing, Communications, Organizational Change, or equivalent work experience.
5-7 years of experience in a communication/campaign role in employer benefits or healthcare insurance industry.
Benefits
Medical insurance
Dental insurance
Vision insurance
401(k) retirement plan with company match
Short-term & long-term disability insurance
Paid time-off and corporate holidays
Paid parental leave
Company paid life insurance
Company
CNO Financial Group
CNO Financial Group, Inc. (CNO) is a holding company for a group of insurance companies operating throughout the United States
Funding
Current Stage
Public CompanyTotal Funding
unknown2003-09-12IPO
Leadership Team
Recent News
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