JustAI · 2 months ago
Growth / GTM lead
Just Words is a company focused on redefining marketing through innovative strategies. They are seeking a GTM & Growth Lead to define and execute their go-to-market strategy, manage content marketing, and drive community engagement while working closely with the founder to build momentum across various channels.
Artificial Intelligence (AI)MarketingPersonalizationSoftware
Responsibilities
Define and execute the GTM strategy - multi-channel, and grounded in a strong understanding of the ICP
Own content marketing - create thought-leadership pieces, customer stories, and narratives that stand out
Run outbound and ABM programs targeting CMOs, Growth, and Lifecycle leaders at top enterprises
Host and scale community-driven events (AI x Growth dinners, panels, workshops, etc.)
Drive founder-led storytelling - shape posts, podcasts, and press narratives that build authority
Experiment with multi-channel growth loops - email, LinkedIn, partnerships, referrals
Build the early GTM ops stack (Attio, Apollo, Notion, Loom, etc.) and report on funnel performance
Qualification
Required
Define and execute the GTM strategy - multi-channel, and grounded in a strong understanding of the ICP
Own content marketing - create thought-leadership pieces, customer stories, and narratives that stand out
Run outbound and ABM programs targeting CMOs, Growth, and Lifecycle leaders at top enterprises
Host and scale community-driven events (AI x Growth dinners, panels, workshops, etc.)
Drive founder-led storytelling - shape posts, podcasts, and press narratives that build authority
Experiment with multi-channel growth loops - email, LinkedIn, partnerships, referrals
Build the early GTM ops stack (Attio, Apollo, Notion, Loom, etc.) and report on funnel performance
Are an ex-founder or part of an early founding team
Are a generalist operator who can write copy, design outreach, and close leads
Are proactive, disciplined and high energy
Can context-switch and tackle moving parts in multiple projects and stakeholders
Have experience in Growth, GTM, or Marketing at a fast-growing SaaS or AI company
Understand how to tell a product-led story that resonates with marketers and execs
Are good at articulating thoughts in the form of blogs and short form content
Have experience running outbound or ABM campaigns, ideally targeting enterprise or mid-market marketing teams
Are comfortable hosting conversations - whether on stage, podcast, or dinner table
Have strong creative instincts paired with analytical discipline — you test, measure, and iterate
Benefits
Competitive salary
Meaningful equity
Unlimited storytelling potential
Company
JustAI
JustAI is your AI-Marketer, a full-stack workflow that thinks, creates, optimizes, and measures in sync.
Funding
Current Stage
Early StageTotal Funding
$2.2MKey Investors
Y Combinator
2024-08-27Seed· $1.7M
2024-02-27Pre Seed· $0.5M
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